Building working software is no longer a problem; delivering value is the challenge.

Scrum Teams will never reach their highest potential without solid Product Management practices.

Developers don’t need tasks to fulfill; they need goals to pursue

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Five tough challenges you may run into while wearing the Product Owner hat in massive enterprises

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Photo by Jhon Jim on Unsplash

Be careful. Treating all stakeholders precisely the same way is a perfect recipe for failure.

A circle with lego toys
Photo by Studbee on Unsplash

Feedback is one of the best ways of avoiding wrong assumptions and enriching collaboration, yet, people seldom use it.

Photo by Egor Myznik on Unsplash

David Pereira

150+ posts on helping product professionals escape from traps and deliver value faster. Head of Product Mgmt @virtualidentity Courses:

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