Why Estimation Sucks.

When your attention goes to numbers, you’re missing the point.

David Pereira
5 min readMar 29, 2022

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Originally published in GoRetro

Photo by Cookie the Pom on Unsplash

It’s 08:45; Ivar, the Product Owner of Team Jorvik, opens the computer and quickly scans the Product Backlog. He shuffles some items as the backlog refinement is about to begin. At 08:57, Ivar starts the call; he is a bit tense because the last session was anything…

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David Pereira

I don't write on Medium anymore. Find my content at Untrapping Product Teams https://dpereira.substack.com/